Cure
Sixteen years in and featured as Food & Wine’s #1 Bar in America along with sustained inclusion on the North America’s 50 Best Bars list.
✢ BRAND POSITIONING
✢ STRATEGY
✢ MEDIA RELATIONS
✢ THOUGHT LEADERSHIP
✢ PARTNERSHIPS
✢ EVENTS + ACTIVATION
Foxglove has represented Neal Bodenheimer and CureCo. for the past eight years, in addition to promoting his James Beard Foundation Media Award nominated, and IACP award-winning book Cure: New Orleans Drinks and How to Mix ‘Em. We’ve cultivated impactful, national opportunities for Neal and the group at large, and ensured that Cure continues to garner awards and accolades into its 16th year of business–including Cure taking home the #1 spot on Food & Wine’s 2025 Global Tastemaker list, for the Best Bar in America.
The partnerships we’ve secured reflect Cure’s positioning as a global leader in classic cocktails and a dedication to showcasing other standouts in the space. We’ve fostered opportunities to bring Cure to audiences across North America, from a six-week Mardi Gras residency at The Ritz-Carlton Laguna Niguel to marquee pop-ups and classes at New York’s Overstory, Maison Premiere, Platform by James Beard Foundation, The Botanist in Vancouver, Caletta at Philadelphia’s Michelin-keyed Hotel Anna & Bel, The Tampa EDITION’s Punch Room, Southern Smoke Festival, The Great Chef’s Event, and Texas Cocktail Week, among others.
We consistently secure A-list national press and create partnerships with the goal of further cementing Neal as the pioneer of the New Orleans’ craft cocktail movement and Cure as a singular cocktail experience. Our multi-tiered approach results in press that ranges from national cocktail and beverage stories to profiles on Neal and inclusion in New Orleans destination features in Conde Nast Traveler, Lonely Planet, and Vogue among others.
